WCHA Press Releases



WCHA Extends Partnership With Howies Hockey Tape
Long-time WCHA partner continues to sponsor WCHA Performance of the Week for 2021-22

BLOOMINGTON, Minn. – Aug. 18, 2021 – The Western Collegiate Hockey Association announced a continued partnership with Howies Hockey Tape in support of the league's Performance of the Week promotion on Wednesday.

The Performance of the Week campaign highlights a significant individual or team performance each week throughout the regular season, such as Abbey Murphy of Minnesota's five points (2G, 3A) against St. Cloud State (Jan. 13) and Sophie Shirley of Wisconsin scoring her 50th career goal and 100th career point against Ohio State (Dec. 3).

"I want to thank Howies Hockey Tape for their continued support," WCHA Commissioner Jennifer Flowers said. "They remain a valued and loyal partner of the WCHA and we are proud to work together to showcase outstanding performances from the premier women's hockey conference."

The leader in high-quality hockey tape, Howies Hockey Tape can be found in pro shops, rinks, and retailers around the world. Founded as an in-home business in 2002, Howies has grown to become the go-to tape supplier to hockey teams across NHL, AHL, NCAA, and Major Junior hockey teams worldwide.

"Howies Hockey Tape is extremely proud to be partnering with the Western Collegiate Hockey Association," Howies Sales Director David Visser said. "The WCHA continues to develop leaders both on and off the ice and Howies is very happy to be continuing the partnership in support these student-athletes."

The first Howies Hockey Tape Performance of the Week for the 2021-22 campaign is set to be awarded on Tuesday, Sept. 28 after three WCHA teams open the season the weekend of Sept. 24-25.


About Howies Hockey Tape

Howies Hockey Tape was born in the basement of a home in Grand Rapids, Mich., in 2002 with the idea to create a better hockey tape. The company was formed on the values of quality – utilizing only the highest quality materials and pairing that with unmatched customer service that focused on always being helpful and prompt. After nearly two decades of growth, Howies Hockey Tape has outgrown its basement roots to become the primary tape supplier to teams across the NHL, AHL, NCAA, and Major Junior teams, along with pro shops, rinks, and retailers around the world. Howies has grown into a global brand and has become a household name for any house that knows and plays hockey. For more information, visit howieshockeytape.com.


About the Western Collegiate Hockey Association Women's League

The Women's League of the Western Collegiate Hockey Association will mark its 23rd season in 2021-22. The nation's premier women's hockey conference, WCHA member institutions have won a record 18 national championships since the league's inception in 1999 (including 17 of a possible 20 NCAA titles), while producing seven Patty Kazmaier Memorial Award winners, 110 All-Americans and numerous Olympic and national team members. The eight-team, NCAA Division I conference consists of: Bemidji State University (Beavers), the University of Minnesota (Golden Gophers), the University of Minnesota Duluth (Bulldogs), Minnesota State University (Mavericks), The Ohio State University (Buckeyes), St. Cloud State University (Huskies), the University of Wisconsin (Badgers) and 2021-22 league newcomer University of St. Thomas (Tommies).

For more information, visit wcha.com.